I follow an iterative process centered around listening and observing the customer. The goal is to understand the customers’ job story and find out why they are here so that we can design with empathy the best possible solution for the customer.
Here are some examples of my work:
Examples of my work as a UX Designer (somewhat dated)
My favorite visual representation of the design research process:
Doing the right things and doing things right: a design researcher’s process model
Author: Allison Crady